£5 signature cocktails, exclusive offers and a secret menu in bars across Cheltenham. Sign up for first access to Cheltenham's biggest ever cocktail festival.
£5 signature cocktailsMade for the week, in every bar taking part
Exclusive offersFood deals and extras with your wristband
A secret menuServes you won't find the rest of the year
Show it at any venue taking part, on any day of the week.
A secret menu made for Cheltenham
Signature serves created for the week by local bartenders.
Ten days, not one night
Go when it suits you. Weeknight, weekend or both.
The bars you keep walking past
A reason to finally try the places on your list.
Every penny stays in Cheltenham
Your night out goes straight into local hospitality.
Cheltenham decides the winner
Vote for your favourite signature cocktail of the week.
How it works
Three steps
Sign up
Get first access and the best wristband price.
Get your wristband
Buy online and collect it before the week starts.
Get out there
Signature cocktails from £5 in every bar taking part.
Bar guide
The best cocktail bars in Cheltenham
Our guide to Cheltenham's best cocktail bars, by area and occasion, with photos, a map and what to order. Every bar on it has taken part in Cheltenham Cocktail Week.
We started Cocktail Week for one reason: to get people out supporting local hospitality. Bars and restaurants are the heart of a town and they work hard all year round. For 10 days, we bring the whole town together behind them, with signature cocktails created just for the week, mocktails at every venue and a reason to try somewhere new. Every wristband means more people through local doors and more money staying in Cheltenham.
35Cheltenham venues on the trail
1wristband for every bar
10days of new faces for Cheltenham hospitality
Show them some love
Try at least one bar you've never been to
Tag the venue and #CheltenhamCocktailWeek when you post
Leave them a review if they looked after you
Vote for your favourite signature cocktail of the week
What ten days looks like
Coming to Cheltenham
Swipe for more
Sours made for the weekShaken, strained, servedRound up the crewA signature in every barCheers to thatSomething new in every barA bit of theatreFinished by handMake a night of it
FAQs
Good to know
What is Cocktail Week?
Ten full days. Two weekends. Plenty of places to discover. Cocktail Week brings together the best bars and restaurants across Cheltenham with exclusive cocktails from £5, mocktail and food offers. Buy a wristband and explore the town at your own pace.
How does the wristband work?
Buy your wristband online, collect it at an official collection point and wear it when you visit participating venues. Show it when ordering to unlock their Cocktail Week cocktails and offers. You pay each venue directly for your drinks and food. Collection points, dates and opening hours will be listed here and emailed to you closer to the event.
Can I visit more than one venue?
Absolutely. Your wristband works across all participating venues for the full event. Try somewhere new, return to a favourite or spread your plans across both weekends.
Where can I see the venues and offers?
The e-guide will be published here before the event. You'll also get a printed guide with a map when you collect your wristband.
Why are there different ticket prices?
Every wristband unlocks the same offers. Tickets are released in price stages, so the earlier you book the less you pay. Any booking fee is shown at checkout. (Top tip: save the most with our Group tickets!)
Where do I collect my wristband?
Collection points, dates and opening hours will be listed here and emailed to you closer to the event. Bring your barcode ready to scan. You can collect before the event or pick it up before your first venue visit.
Can I come for the mocktails?
Of course. We love mocktails just as much as we love cocktails! Every participating venue offers a mocktail and many have food deals too. The guide will be published here before the event.
Do I need to book a table?
That depends on the venue. Your wristband doesn't guarantee entry or a table, so book directly where bookings are available. It's especially worth planning ahead for food or busy weekend evenings.
When are the offers available?
Cocktail Week offers run throughout the event during participating venues' normal opening hours. The guide will be published here before the event, with venue details and booking information.
Can I get a refund?
We don't offer refunds on Cocktail Week wristbands.
Complete Cheltenham's registration form, then submit your offers through the deals form so we can create your listing. If you're registering several venues, complete a form for each location.
Interested in partnering with Cocktail Week?
Put your brand in front of bars, bartenders and customers across the UK and Ireland. We work with drinks brands, BIDs, councils, sponsors and media and travel partners, with campaigns reaching millions of people across our events. Make an enquiry
For brands and partners
Partner with the UK and Ireland's biggest hospitality and cocktail event
Put your brand at the heart of the hospitality industry. Cocktail Week connects you with an extensive network of bars, bartenders and customers, with campaigns reaching millions of people across our events.
We work with drinks brands, BIDs, councils, sponsors and media, hotel and travel partners. From getting your product into bartenders' hands to bringing new customers through venue doors, we build partnerships that turn awareness into trial, sales and lasting relationships.
Cocktail Week: Ten days. One wristband. Your town's best bars.
For ten days at a time, the best bars and restaurants in a town come together with signature cocktails from £5, food deals and exclusive offers. One wristband unlocks all of it.
Launch night.Filmed at the Manchester Cocktail Week launch party
£5signature cocktails from
Find your Cocktail Week
Where's it happening?
Tap a pin, or enter your town to find the nearest.
On saleComing soonNext dates to be announced
On sale now
Get your wristband
Coming soon
Sign up for first access and the best wristband prices.
What ten days looks like
Your next night out, sorted
Swipe for more
Why it matters
Built to put people through local doors
No two Cocktail Weeks are the same. Each one is built with the venues, drinks brands and bartenders of that place, and every attendee who walks through a door is money spent in local hospitality.
Made for each location
Every event is built around the venues and bartenders that make that town's hospitality scene worth going out for.
The best venues and drinks
Signature serves created for the week, leading drinks brands and the area's top bartenders, all in one place.
Real footfall for real businesses
Ten days of people actively looking for somewhere new to go. That's the point of it.
How it works
Three steps to your best week out
Find your location
Pick your town to see the venues, cocktails and offers taking part.
Get your wristband
Buy online, then collect your wristband from a collection point before or during the week.
Get out there
Show your wristband for signature cocktails from £5 and exclusive deals, as often as you like for ten days.
Our safety partner
Feel unsafe? Ask for Angela
Ask for Angela is a national safety scheme for anyone who feels uncomfortable, vulnerable or unsafe on a night out. Quietly ask a member of staff for "Angela" and trained staff at participating venues will help, whether that's getting you out safely, a safe place to wait or more help.
Cocktail Week puts your venue in front of thousands of people actively looking for somewhere to go, and gives your regulars another reason to come back. We run the marketing, press and brand partnerships. You pour the drinks.
30%average sales uplift reported by venues
73%of venues see cocktail sales rise by 10% or more
2,000+signature cocktails sold by top venues in one week
Choose your city and we'll open its registration form.
What's included
Your venue and signature cocktail on the event website, map and printed guide
Social, email and influencer campaigns to the local Cocktail Week audience
Press coverage and drinks brand partnerships
A launch pack with graphics ready for your own channels
Post-event sales and feedback report
The success of the first York Cocktail Week was overwhelming. It's been a great week for hospitality and hopefully will have repeat customers who have enjoyed the experience.
AC
The founder
Meet Alice Christison
Alice created Cocktail Week to celebrate and support hospitality. What began as a single event now runs in more than 25 locations across the UK and Ireland. Alice and the team at M.AD Agency work closely with local venues and brand partners so each event reflects what makes that town's bar scene special.
"From day one, we've put venues at the heart of everything we do. We make sure they feel supported and see real results."Alice Christison, founder
What venues say
Ten days that venues feel
"The success of the first York Cocktail Week was overwhelming. It's been a great week for hospitality and hopefully will have repeat customers who have enjoyed the experience."
Participating venue, York
"Cardiff Cocktail Week really helped us get our name out there with a new crowd. It made a big difference and we're hoping it cements us as a daytime cocktail spot."
Participating venue, Cardiff
"We saw loads of new faces, people who might not usually stumble across our bar. The energy during the event was amazing."
Participating venue, Cardiff
For brands and partners
Partner with the UK and Ireland's biggest hospitality and cocktail event
Put your brand at the heart of the hospitality industry. Cocktail Week connects you with an extensive network of bars, bartenders and customers, with campaigns reaching millions of people across our events.
We work with drinks brands, BIDs, councils, sponsors and media, hotel and travel partners. From getting your product into bartenders' hands to bringing new customers through venue doors, we build partnerships that turn awareness into trial, sales and lasting relationships.
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